Personal Values of the Chinese Consumers: A Validation of the Structure of Values and Value Types According to Schwartz

Johannes Schaaper; J. Zhen

Conference papers

Personal Values of the Chinese Consumers: A Validation of the Structure of Values and Value Types According to Schwartz

Johannes Schaaper ¹ J. Zhen

1 CREG - Centre de recherche et d'études en gestion

Document type :

Conference papers

Domain :

Humanities and Social Sciences / Business administration

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https://hal-univ-pau.archives-ouvertes.fr/hal-02432516
Contributor : Julien Rabaud <>
Submitted on : Wednesday, January 8, 2020 - 2:41:56 PM
Last modification on : Thursday, March 5, 2020 - 7:10:57 PM

Personal Values of the Chinese Consumers: A Validation of the Structure of Values and Value Types According to Schwartz

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Personal Values of the Chinese Consumers: A Validation of the Structure of Values and Value Types According to Schwartz

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