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A New Tool for City Decision Makers: The New “Expériences Touristiques Company” Branding Tool Approach

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https://hal-univ-pau.archives-ouvertes.fr/hal-02432213
Contributor : Gaelle Chancerel-Lannuzel <>
Submitted on : Wednesday, January 8, 2020 - 12:11:55 PM
Last modification on : Thursday, March 5, 2020 - 7:11:29 PM

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  • HAL Id : hal-02432213, version 1

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Andrew Pennington, Mathieu Poitevin, Camille Chamard, Véronique Seel. A New Tool for City Decision Makers: The New “Expériences Touristiques Company” Branding Tool Approach. VISTAS : Education, Economy and Community, London : University of West London, 2012, 2 (1), pp.49-73. ⟨hal-02432213⟩

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