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The Right Answer from the Right Expert: Proposition for a Taxonomy of Expertise

Jean-Marc Decaudin 1 Meriem Mengi Elayoubi 2
1 M&CN - Marketing & Communication Networks
2 CREG - Centre de recherche et d'études en gestion
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https://hal-univ-pau.archives-ouvertes.fr/hal-02429648
Contributor : Marina Lloancy <>
Submitted on : Monday, January 6, 2020 - 5:32:21 PM
Last modification on : Thursday, March 5, 2020 - 7:18:10 PM

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  • HAL Id : hal-02429648, version 1

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UNIV-PAU | CREG-EA4580

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Jean-Marc Decaudin, Meriem Mengi Elayoubi. The Right Answer from the Right Expert: Proposition for a Taxonomy of Expertise. 38th European Marketing Academy Conference (EMAC), May 2009, Nantes, France. ⟨hal-02429648⟩

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